lundi 25 novembre 2013

The Best Search Engine Optimization Tips For Higher Page Rankings

By Stavros Georgiadis


Unless you optimize your site, you are unlikely to attract high levels of traffic. Get found by using the tips below.

When optimizing your search engine results be sure to use any variation of the word possible, including misspellings. The keywords in your metatags will help search engines match your website with relevant searches. For example, if the website is about rabbits, you could use rabbit, rabit, rabbits and rabbitt.

Keep in mind that spiders can't do anything with your URLs if they read like a bunch of random numbers. Make each URL simple and directly related to the topic of each page, for both the search engine and your potential visitors.

Ask about their work history and experience. You need the best information and knowledge of risks to make an informed decision.

Assist the web spiders in their mission if you expect to be ranked highly. Spiders analyze your site's content and keyword usage to determine rankings; unless your content is easily indexed, your site may not rank as high as you'd like. A site map is an essential tool that will help spiders understand what content is important.

Register a domain that is both related to your product and is easy to recall. If people will only hear your site name out loud, as in a Youtube video, this is doubly important.

Site maps can be the lynch pin in driving your rankings with the search engines. Spiders use the site map to find out information regarding your website. You may need to include a few site maps, if you have a big website. You don't want more than 100 different links for each map.

Plan your pages to keep viewers there longer once they visit. This will raise your PageRank faster than if you just increase traffic to your website. Search engines are now also looking at how much time consumers spend at a site and how it affects their page ranking. There is more and more evidence suggesting that how long a visitor stays on a site affects their PageRank, according to Quantcast scores. One useful way to keep visitors hanging around longer is to offer discussion groups and forums.

The inclusion of a site map is useful in attempting to increase traffic to your website. This will make all of your pages accessible from each other. Not only can your visitors use a site map for navigation, the search engines will be able to index your site better if you have one.If you utilize audio or video as part of your website's content mix, consider including transcripts as part of the post. When you have a transcript a search engine will pick that up too.Failure is one thing you wouldn't want for your business. Ironically, even though so many people fail with web-based businesses, this is actually the one field where success is more readily obtainable due to the wide variety of methods you can implement.




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