dimanche 19 janvier 2014

What You Should Know About Mobile Search Engine Optimization

By David John


When it comes to mobile Search Engine Optimization (mobile SEO), website owners should optimize their websites for mobile search. Right now, there are around 6.8 billion mobile devices (tablets, smart phones, etc.) being used by people around the world. People use their mobile devices not just to connect with Facebook friends but also search on Google. That said, you should make provisions for mobile SEO.



But here come the big question: how do you do mobile SEO? Well, the first thing you need to do is to make sure that your website is able to adjust to the limitations of different mobile devices as well as take advantage of their unique features.

Mobile phones may be found in various shapes and sizes but they can never compare to your regular PC. They have a much smaller display and they have less computing energy. This means that, in general, regular websites do not perform well on mobile devices, unless if a website has been optimized for mobile.

Then you need to optimize for the regular Google organic search, where if someone 'Googles' "hardware stores downingtown," you are on the first page at the top. This is going to cause people to find your store while they are out shopping, getting ready to go shopping, or just thinking about it.

Nobody knows just how many do their research through their mobile devices, but considering the number of people using mobile devices, it's fair to say there are enough people who do, prompting Google to change its algorithms for ranking. One known factor for mobile SEO is for a website to function properly. There shouldn't be any videos that don't play or URLs that point to a different web page.

If you're doing mobile SEO, it will also help if you take account how people actually search on their mobile devices. Rather than typing, most mobile users just speak into Google and changing search keywords in the process.




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