vendredi 1 février 2019

3 Reasons Long Island SEO Specialists Maintain Blogs

By Arthur Williams


There are many factors that play into search engine optimization, including the blog section of a business website. Not only can this be used to provide content, but it can also yield a substantial boost in regard to rankings. Any Long Island SEO specialist can agree, which is why it's important for them to maintain blogs by any means necessary. Here are 3 of the most important reasons why this matters in the long run.

One of the upsides of maintaining a blog, according to such names as www.fishbat.com, is that your posts will be retained. If you've been routinely updating your blog, it goes without saying that there has been ample content published. Not only does this help your site's reputation, to the user's perceptive, but it can influence search engines in a positive way. After all, they place more emphasis on websites that have genuine value.

Another reason why blogs should be maintained is the links that they provide. You might have been told that links don't matter as much in SEO as they did years ago, but they still play a role in how search engines rank websites. Not only should links be acquired by third-party websites, but they should be built on a blog's own website as well. When a blog is deleted, you're looking at possibly countless links becoming lost, which will have an adverse SEO impact.

Even if you take the technical aspects of SEO out of the equation, keeping a blog around means that website visitors will have reason to return. After all, blog posts can be continually published, which means that visitors will have to come back to read them. What this does in maintain or even improve user engagement. This goes a long way in influencing SEO efforts, as you may have imagined, which is all the more reason to keep it up.

Let's say that, through human error or some unforeseen circumstance, that your website's blog section is taken down or deleted. If this happens, you run the risk of losing ample SEO progress, from the content that you're published up until that point to a considerable drop in search engine rankings. Needless to say, it will be difficult for the general public to find you online. These reasons should be enough to convince you to maintain your blog.




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