dimanche 30 juillet 2017

4 Website Functionality Tips From Long Island SEO Agencies

By Arthur Williams


There are many factors that play into the effectiveness of any Long Island SEO agency. One of the most important, especially as of late, is website functionality. In order to get your site to rank, it has to perform well across the board. However, reaching this goal might be easier said than done. This is why it's important to take the following 4 tips into account, as they will prove useful in the long term.

First and foremost, you must embrace the importance of simplicity. Anyone that works in Long Island SEO will tell you that minimizing the number of pictures and videos on websites is of the utmost importance. What this does, according to reputable names like fishbat.com, is prevent any slowdown. Instead, the sites in question will run smoother, resulting in better experiences for users across the board.

Another thing to know about website functionality is that navigation must be smooth. For instance, scrolling sites have become quite popular due to how easy they are to navigate. When information is easily accessible, the site itself tends to perform much better. If you're able to reduce the number of pages that your platform has, you'll be surprised by the increased engagement it will be able to elicit.

What about social media, which is another critical factor of website functionality? It seems like virtually every company is active on Facebook, Twitter, Instagram and the like. In order for these pages to gain traffic, however, people have to be aware of them. Let's say that a user clicks onto your site and sees a few social media icons in the top right corner. They will be more likely to click on one of these icons, which will result in a substantial boost in traffic.

Finally, make sure that your website is routinely updated over the course of time. Just because you've completed a website project doesn't necessarily mean that it won't require alterations in the future. After all, what's seen as "responsive" is likely to change over the course of time. This is why web developers must constantly survey the digital environment. If they see that certain changes are receiving momentum, they'll be able to make said changes accordingly.




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