samedi 8 juillet 2017

Long Island SEO & The Importance Of Traditional And Digital Marketing

By Paula Hess


Advertising seems to exist in one of two categories: traditional & digital. Methods like TV and radio have proven to be effective for both brand awareness and sales alike. However, the likes of social media and Long Island SEO have seen ample growth in recent years. Despite their differences, it's important to note that these methods don't have to stay in their own categories. In fact, here is why they should coexist.

One of the reasons why traditional & digital methods matter is due to the various platforms they can cover. On the traditional side of things, you can find yourself published in articles, brochures, and other materials that can be found in the real world. However, on the flipside, digital practices can land you on social media and a number of websites. These platforms matter, but there are other benefits that the likes of www.fishbat.com will be able to share.

Next, you'll be able to set any concerns that your clients may have at ease. It seems like the vast majority of people know more about traditional methods than they do anything digital. Social media management, for instance, may go over their heads. However, it's safe to assume that they'll know about commercials on TV and radio alike. By incorporating both types of advertising, the worries of the clients in question will fade away.

What about the ability to cater to numerous clients with the services you covered? It's important to note that most advertising agencies are either traditional or digital-focused. What this means is that if a client wants a healthy mix of the two, their options will be limited. This is where your services can come into play, as they can expand in order to become more inclusive. As a result, you'll be able to serve more people in the long term.

For those that feel like traditional and digital marketing strategies have to exist on their own islands, you'd be mistaken. While they are different, it seems like they can work together in order to eventually yield the best results. Not only should you be focused on creating sales, but brand awareness must be understood as well. By bringing these strategies into a single entity, you'll start to see just how far marketing can take you.




About the Author:



Aucun commentaire:

Enregistrer un commentaire